about me

I am an award-winning director and creative director with over 20 years of experience driving global brand strategy for elite automotive and luxury clients.
Since founding Finch Pharaoh Films in 2019, I've specialized in sustainability-focused storytelling for organizations including the UN Environmental Programme, 4ocean, Cirplus GmbH, the Billion Oyster Project, and the Bronx Zoo—blending conservation narratives with innovative visual technology.
My agency career spans Mercedes-Benz, Volvo, Acura, and Lincoln Motor Company, managing production budgets up to $2M across TVC, digital, and social media. Notable work includes creating the most viewed YouTube ad of 2012 (Acura's Super Bowl spot starring Jerry Seinfeld and Jay Leno), launching the world's first 360-degree halo display for Mercedes-Benz Stadium, and being integral to Lincoln Motor Company's global rebrand.
As a member of Artists for Conservation and an Eagle Scout, I bring a lifelong commitment to environmental stewardship to every project. Whether leading global campaigns for Fortune 500 brands or directing documentary-style content for impact-driven organizations, I bridge strategic thinking with hands-on execution.
Let's create something meaningful together.